| Google Analytics 4 |
Google |
Third-Party |
_ga |
Enables anonymous visitor tracking to generate statistical insights on our website. |
Persistent |
2 years |
| _gid |
Enables anonymous visitor tracking to generate statistical insights on our website. |
Persistent |
24 hours |
| _gat |
Used to regulate request rate ensuring proper server resource allocation and preventing excessive data traffic. |
Session |
Until closed |
| _gac |
Stores campaign-related data and parameters, including traffic source (e.g. website or ad), the medium through which the user arrived (e.g. search or paid ads), the campaign name, and associated marketing information |
Persistent |
90 days |
| _ga_SJKLP7RZDP |
Assigns a randomly generated identifier to each user, ensuring anonymity while distinguishing individual visitors for analytical purposes. |
Persistent |
2 years |
| _fbp |
Used by Facebook for advertising purposes. |
Persistent |
90 days |
| AEC |
Tracks the user's participation in Google's A/B testing and experimentation programs. |
HTTP Persistent |
25 months |